TheAdx
Features
| Bidder Code | theAdx | Prebid.org Member | no |
|---|---|---|---|
| Media Types | display | TCF-EU Support | no |
| User IDs | none | USP/CCPA Support | check with bidder |
| Supply Chain Support | check with bidder | COPPA Support | check with bidder |
| Demand Chain Support | check with bidder | GPP Support | check with bidder |
| Supports Deals | check with bidder | Prebid.js Adapter | yes |
| IAB GVL ID | check with bidder | Prebid Server Adapter | no |
| Floors Module Support | check with bidder | First Party Data Support | check with bidder |
| Multi Format Support | check with bidder | ORTB Blocking Support | check with bidder |
| Safeframes OK | check with bidder |
"Send All Bids" Ad Server Keys
These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.hb_pb_theAdx |
hb_bidder_theAdx |
hb_adid_theAdx |
hb_size_theAdx |
hb_source_theAdx |
hb_format_theAdx |
hb_cache_host_theAdx |
hb_cache_id_theAdx |
hb_uuid_theAdx |
hb_cache_path_theAdx |
hb_deal_theAdx |
Bid Params
| Name | Scope | Description | Example | Type |
|---|---|---|---|---|
pid |
required | Publisher GUID from TheAdx.com | '1000' |
int |
wid |
required | Web Site ID from TheAdx.com | '2000' |
int |
tagId |
required | Tag ID from TheAdx.com | '3000' |
int |